Re your web design
Hiya,
What could I do to it, to spice it up. Make it where you would want to go past the first page?
I'm inclined to agree with the other posters' about the design, it doesn't really sell your products for you.
If I were in your situation I'd go for an open source ecommerce solution like OS Commerce or Zendcart, integrate Paypal payment and choose a nice design to either implement myself or get a designer to do it for me. Aesthetics mean a lot to me, I think the more visually and texturally appealing the better the chance of keeping your potential customers interested. I wouldn't stick with the provider you have now. I'd look for reliable hosting under $10 a month.
I'd do some SEO work and include meta keywords and description, submit the site to directories and to the search engines. It has taken me about a year to start making reasonable sales through my website.
I'd look for ways to fund the project...maybe by setting up another site, rich in information content and use google adsense. Adsense pays for my web hosting and web related software.
It seems a lot harder than it actually is...
I hope I've been of help.
All the best
Rob